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TA, a flowing design triggered directly by natural ergonomics.
Certain objects retain their shape, almost unchanged, in time and design but can interpret and refine their archetype. It happens with everyday objects, used so often that their shape becomes obvious: a fork, a plate, a chair. The shape reflects its use and its aesthetics can never be compromised.
TA by TOOU Design, monosyllabic sound, as simple as the first word of a child, in Chinese, means both him or her, exactly the same, human identity regardless of gender, universal. A chair is, in fact, a human object, moulded around its use. It traces the profile of the body, eating or working at the table. It allows a resting position, halfway between a state of wakefulness and sleep, moments spent waiting or enjoying the company.
With TA, TOOU wants to offer an elegantly simple answer to the demand for ergonomics and aesthetics. Its design is inspired by the style of the 1950s but with a touch of absolute contemporaneity, that of honest and democratic design, made possible by an advanced but relatively simple construction technique.
The range of colors proposed reflects a contemporary taste.