{"title":"Profils ","description":null,"products":[{"product_id":"dumb-money","title":"Dumb Money: The GameStop Short Squeeze and the Ragtag Group of Amateur Traders That Brought Wall Street to Its Knees   (Previously Published as The Antisocial Network)","description":"\u003cp\u003e\u003cb\u003eFrom the author of the book that became the iconic \u003ci\u003eThe Social Network\u003c\/i\u003e movie, here is the definitive take on one of the wildest stories ever --  the David-vs.-Goliath GameStop short squeeze, a tale of fortunes won and lost overnight, marking an unforgettable event in financial history.  The movie Dumb Money\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e Bestselling author Ben Mezrich offers a gripping, beat-by-beat account of how a loosely affiliated group of private investors and internet trolls on a subreddit called WallStreetBets took down one of the biggest hedge funds on Wall Street, firing the first shot in a revolution that threatens to upend the establishment.\u003cbr\u003e\u003cbr\u003e It’s the story of financial titans like Gabe Plotkin of hedge fund Melvin Capital, one of the most respected and staid funds on the Street, billionaires like Elon Musk, Steve Cohen, Mark Cuban, Robinhood co-CEOs Vlad Tenev and Baiju Bhatt, and Ken Griffin of Citadel Securities. Over the course of four incredible days, each in their own way must reckon with a formidable force they barely understand, let alone saw coming: everyday men and women on WallStreetBets like nurse Kim Campbell, college student Jeremy Poe, and the enigmatic Keith “RoaringKitty” Gill, whose unfiltered livestream videos captivated a new generation of stock market enthusiasts.\u003cbr\u003e\u003cbr\u003e The unlikely focus of the battle: GameStop, a flailing brick-and-mortar dinosaur catering to teenagers and outsiders that had somehow held on as the world rapidly moved online. At first, WallStreetBets was a joke—a meme-filled, freewheeling place to share shoot-the-moon investment tips, laugh about big losses, and post diamond hand emojis. 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Amid the growing skepticism about the means by which vast amounts of wealth are accumulated and its consequences, however, this belief is long overdue for reevaluation. In From Predators to Icons, Michel Villette, a sociologist, and Catherine Vuillermot, a business historian, examine the careers of thirty-two of today's wealthiest global executives—including Warren Buffett, Ingvar Kamprad, Bernard Arnault, Jim Clark, and Richard Branson—in order to challenge the conventional explanations for their extreme success and come to a better understanding of modern business practices.\u003cbr\u003e \u003cbr\u003eIn contrast to the familiar image of the entrepreneur as a visionary with a plan, Villette and Vuillermot instead discover a far less dramatic process of improvised adaptations gradually assembled into a coherent course of conduct. And rather than being risk-takers, those who are most successful in business are risk-minimizers. Huge gains, these case studies reveal, are most reliably obtained in circumstances where the entrepreneur has established careful provisions for risk reduction. As for the view that innovation makes success possible, the authors find that because innovation is an expensive process that takes a long time to produce profits, innovators first of all require capital; success makes innovation possible. The necessary resources, they show, are most often derived from what they provocatively term \"predation\": ruthlessly taking advantage of imperfections, weaknesses, and vulnerabilities within the market or among competitors. 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They examined the companies from their very beginnings to the present day -- as start-ups, as midsize companies, and as large corporations. Throughout, the authors asked: \"What makes the truly exceptional companies different from other companies?\"\u003c\/p\u003e\u003cp\u003eWhat separates General Electric, 3M, Merck, Wal-Mart, Hewlett-Packard, Walt Disney, and Philip Morris from their rivals? How, for example, did Procter \u0026amp; Gamble, which began life substantially behind rival Colgate, eventually prevail as the premier institution in its industry? How was Motorola able to move from a humble battery repair business into integrated circuits and cellular communications, while Zenith never became dominant in anything other than TVs? 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Here is crucial advice on investing in real estate from the expert, everything from dealing with brokers to renovating to assessing the value of property, buying and selling, and securing a mortgage. Trump will show you how to cut costs, decide how much risk to assume in your investments, and divide up your portfolio. He’ll also teach you how to impress anyone, how to correct or criticize someone effectively, and how to know if your friends are loyal–everything you need to know to get ahead.\u003cbr\u003e\u003cbr\u003eAnd once you’ve earned your money, you’ve got to learn to spend it well. Trump presents his consumer guide to the best things in life, from wine to golf clubs to engagement rings. Check out the billionaire lifestyle–how they shop and what they buy. Even if you’re not superwealthy, you can afford many of these luxuries.\u003cbr\u003e\u003cbr\u003eAnd what look inside the Trump world would be complete without \u003ci\u003eThe Apprentice\u003c\/i\u003e? Trump will take you behind the scenes, from the end of season one and into season two, with insights into the making and the meaning of TV’s hottest show.\u003cbr\u003eAs Donald Trump proves, getting rich is easy. \u003ci\u003eStaying\u003c\/i\u003e rich is harder. Your chances are better, and you’ll have more fun, if you think like a billionaire. This is the book that will help you make a real difference in your life.","brand":"None","offers":[{"title":"Livre de poche","offer_id":46157680443569,"sku":"9780345481405","price":14.99,"currency_code":"CAD","in_stock":true},{"title":"Livre numérique Kobo","offer_id":46157680476337,"sku":"54ce1b0f-9179-4e64-8194-ac6bc2e3d25f","price":11.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0655\/8980\/5233\/files\/1_b2072d3e-2909-4288-84db-099d8b3da8b2.jpg?v=1763718690"},{"product_id":"the-idea-factory","title":"The Idea Factory: Bell Labs And The Great Age Of American Innovation","description":"\u003cb\u003eThe definitive history of America’s greatest incubator of innovation and the birthplace of some of the 20th century’s most influential technologies\u003cbr\u003e\u003cbr\u003e“Filled with colorful characters and inspiring lessons . . . \u003ci\u003eThe Idea Factory\u003c\/i\u003e explores one of the most critical issues of our time: What causes innovation?” —Walter Isaacson, \u003ci\u003eThe New York Times Book Review\u003cbr\u003e\u003cbr\u003e\u003c\/i\u003e“Compelling . . . 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This is biography on steroids, as entertaining as a good novel, as informative as an encyclopaedia.' \u003cem\u003eJewish News\u003co:p\u003e\u003c\/o:p\u003e\u003c\/em\u003e\u003c\/font\u003e\u003c\/p\u003e\u003cp style=\"MARGIN: 0cm 0cm 0pt\" class=\"MsoNormal\"\u003e\u003co:p\u003e\u003cfont face=\"Calibri\"\u003e \u003c\/font\u003e\u003c\/o:p\u003e\u003c\/p\u003e\u003cp style=\"MARGIN: 0cm 0cm 0pt\" class=\"MsoNormal\"\u003e\u003c\/p\u003e\u003cp style=\"MARGIN: 0cm 0cm 0pt\" class=\"MsoNormal\"\u003e\u003co:p\u003e\u003cfont face=\"Calibri\"\u003e \u003c\/font\u003e\u003c\/o:p\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","brand":"None","offers":[{"title":"Couverture rigide","offer_id":46158384758961,"sku":"9780732287788","price":39.99,"currency_code":"CAD","in_stock":false},{"title":"Livre numérique Kobo","offer_id":46158384791729,"sku":"36221211-71d0-3d65-a83e-3bdfa25285e8","price":12.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0655\/8980\/5233\/files\/1_c873d570-8897-4d6a-8974-3e8aea1b115a.jpg?v=1763636464"},{"product_id":"virtual-billions","title":"Virtual Billions: The Genius, The Drug Lord, And The Ivy League Twins Behind The Rise Of Bitcoin","description":"Bitcoin,  the digital currency, was introduced in 2009 with little fanfare; five years later, shocking the world, it was worth $14 billion. 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In truth, Trump’s empire was underwritten, and at times saved, by the equivalent of more than $1 billion that came his way without any of the business expertise he claimed.\u003cbr\u003e\u003cbr\u003eDrawing on more than twenty years’ worth of Trump’s confidential tax information, including the tax returns he tried to conceal, alongside business records and interviews with Trump insiders, \u003ci\u003eNew York Times\u003c\/i\u003e investigative reporters Russ Buettner and Susanne Craig track Trump’s financial rise and fall, and rise and fall again. A masterpiece of narrative reporting, \u003ci\u003eLucky Loser\u003c\/i\u003e is a meticulous examination spanning nearly a century, filled with scoops from Trump Tower, Mar-a-Lago, Atlantic City, and the set of \u003ci\u003eThe Apprentice\u003c\/i\u003e. 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Instead, he likes to say that he was born at the right place and time, and as an active philanthropist, he has already pledged to give most of his money to charity. This modesty in the face of proven talent is part of what makes Buffett as popular on Main Street as he is on Wall Street—he is one of the world’s wealthiest men and yet he is still personable and relatable.\u003cbr\u003e\u003cbr\u003eNow, hundreds of the most thought-provoking and inspiring quotes from Buffett are compiled in a single book. \u003ci\u003eWarren Buffett: In His Own Words\u003c\/i\u003e is a comprehensive guidebook to the inner workings of this business icon, providing insight into his thoughts on investing, Wall Street, business, politics, taxes, life lessons, and more.\u003cbr\u003e\u003cbr\u003eThis collection of quotations draws from decades of interviews, editorials, and annual shareholder reports, amassing a comprehensive outline of how Buffett believes a good business is run and a good life is led. 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