{"product_id":"contemporary-strategy-analysis","title":"Contemporary Strategy Analysis","description":"Strategic management is the art and science of achieving long-term organizational goals in an environment of constant change. Analyzing and formulating strategies helps businesses gain competitive advantage and adapt to market complexities. Contemporary Strategy Analysis offers a comprehensive framework for understanding modern strategic management principles. The book covers competitive positioning, industry analysis, resource-based views, and strategic implementation. It also explores global competition, digital disruption, and corporate diversification. Drawing on real-world examples, it equips readers with analytical tools for strategic thinking and decision-making in complex business landscapes.","brand":"None","offers":[{"title":"Couverture souple","offer_id":46701044236498,"sku":"9781779568724","price":155.95,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0655\/8980\/5233\/files\/1_2eb442dd-89c3-4a0c-8666-ae0fb644680f.jpg?v=1768636743","url":"https:\/\/www.indigo.ca\/fr\/products\/contemporary-strategy-analysis","provider":"Indigo","version":"1.0","type":"link"}