{"product_id":"expect-the-unexpected-or-you-wont-find-it","title":"Expect the Unexpected (Or You Won't Find It)","description":"\u003cp\u003e\"You can't step in the same river twice.\"\u003c\/p\u003e\r\n\u003cp\u003e\"Dogs bark at what they don't understand.\"\u003c\/p\u003e\r\n\u003cp\u003e\"The doctor inflicts pain to cure suffering.\"\u003c\/p\u003e\r\n\u003cp\u003eThe ancient Greek philosopher Heraclitus was famous for his brilliant and provocative sayings. Today, more than 2,500 years after they were written, his ideas about life, nature, and the cosmos remain as startlingly original as ever.\u003c\/p\u003e\r\n\u003cp\u003eIn \u003cem\u003eExpect the Unexpected (Or You Won't Find It),\u003c\/em\u003e Roger von Oech uses thirty of Heraclitus' epigrams as springboards to dazzling creativity. Treating each saying as an inexhaustible source of inspiration, he supplies amusing anecdotes, mind-bending riddles, hidden jokes, and intriguing questions designed to topple old habits of thought and fire the imagination. Drawing on a cornucopia of examples from science, business, and the history of invention, as well as from literature \u003cem\u003e(Through the Looking Glass)\u003c\/em\u003e and popular culture \u003cem\u003e(The Twilight Zone),\u003c\/em\u003e von Oech shows you how to reverse your expectations, turn change to your advantage, create powerful metaphors, and avoid the pitfalls of \"moreness\" -- that is, assuming that \u003cem\u003emore\u003c\/em\u003e is automatically better -- to find novel solutions to even the most intractable problems.\u003c\/p\u003e\r\n\u003cp\u003eAnyone searching for new approaches to problem solving -- from managers to students to artists -- will find in this book an invaluable tool. Whether you read it from start to finish as a creativity workbook, treat each insight as a morning meditation, or consult the book as a daily oracle, \u003cem\u003eExpect the Unexpected\u003c\/em\u003e offers a welcome jolt to the imagination.\u003c\/p\u003e\r\n","brand":"None","offers":[{"title":"Livre numérique Kobo","offer_id":46235591704786,"sku":"89beed7b-5587-4968-bbe5-212fc1d8df20","price":17.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0655\/8980\/5233\/files\/image_660b59ff-2682-4e8f-8aad-a52cb802636d.jpg?v=1762856119","url":"https:\/\/www.indigo.ca\/fr\/products\/expect-the-unexpected-or-you-wont-find-it","provider":"Indigo","version":"1.0","type":"link"}