{"product_id":"the-zero-budget-game-marketing-manual-brand-pr-and-community-strategies-on-a-shoestring","title":"The Zero-Budget Game Marketing Manual: Brand, PR and Community strategies on a shoestring.","description":"\u003cp\u003eSo you've made a game - a great game! - but nobody has bought it. Nobody is talking about it. Nobody knows it exists :(\u003c\/p\u003e\n\u003cp\u003eYour problem is one shared with almost every indie developer out there: \u003cstrong\u003ea lack of awareness.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eHow do you get attention in a saturated market? How do you communicate what makes your game unique through your marketing assets? How do you create a community and build channels to support it? How do you reach the games media and get influencers playing your game?\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow do you sell more copies of your game without having to spend money yourself?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThis comprehensive manual - and accompanying materials - shows you how to get your game the attention it deserves with practical, actionable advice, accumulated over twelve years of AAA and indie game marketing experience.\u003c\/p\u003e","brand":"None","offers":[{"title":"Livre numérique Kobo","offer_id":46802627887314,"sku":"d08d64e9-b8fa-3d94-84e8-c5af426369ec","price":12.95,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0655\/8980\/5233\/files\/image_6399197b-fd14-4ba4-a23b-adfbf2a68782.jpg?v=1773554694","url":"https:\/\/www.indigo.ca\/fr\/products\/the-zero-budget-game-marketing-manual-brand-pr-and-community-strategies-on-a-shoestring","provider":"Indigo","version":"1.0","type":"link"}