{"product_id":"build-the-damn-thing","title":"Build the Damn Thing: How to Start a Successful Business If You're Not a Rich White Guy","description":"\u003cb\u003e\u003ci\u003eThe Wall Street Journal \u003c\/i\u003eBestseller featured in\u003ci\u003e Bloomberg, Fast Company, Masters of Scale, the Motley Fool, Marketplace \u003c\/i\u003eand more\u003ci\u003e.\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003eAn indispensable guide to building a startup and breaking down the barriers for diverse entrepreneurs from the visionary venture capitalist and pioneering entrepreneur Kathryn Finney.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003ci\u003eBuild the Damn Thing\u003c\/i\u003e is a hard-won, battle-tested guide for every entrepreneur who the establishment has left out. Finney, an investor and startup champion, explains how to build a business from the ground up, from developing a business plan to finding investors, growing a team, and refining a product. Finney empowers entrepreneurs to take advantage of their unique networks and resources; arms readers with responses to investors who say, “great pitch but I just don’t do Black women”; and inspires them to overcome naysayers while remaining “100% That B*tch.”\u003cb\u003e\u003cbr\u003e \u003c\/b\u003e\u003cbr\u003e Don’t wait for the system to let you in—break down the door and build \u003ci\u003eyour\u003c\/i\u003e damn thing. For all the Builders striving to build their businesses in a world that has overlooked and underestimated them: this is the essential guide to knowing, breaking, remaking and building your own rules of entrepreneurship in a startup and investing world designed for and by the “Entitleds.”","brand":"None","offers":[{"title":"Hardcover","offer_id":46234677543122,"sku":"9780593329269","price":39.0,"currency_code":"CAD","in_stock":false},{"title":"Kobo eBook","offer_id":46234677575890,"sku":"275ed246-6197-3b27-b9c0-a784cbcf84e3","price":17.99,"currency_code":"CAD","in_stock":true},{"title":"Paperback","offer_id":46668859375826,"sku":"9798217182442","price":37.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0655\/8980\/5233\/files\/1_c23a891b-81a3-40b9-b7ab-9d1b726a4663.jpg?v=1763684341","url":"https:\/\/www.indigo.ca\/products\/build-the-damn-thing","provider":"Indigo","version":"1.0","type":"link"}