{"product_id":"john-pearce-and-the-rise-of-the-mass-food-market-in-london-1870-1930","title":"John Pearce And The Rise Of The Mass Food Market In London, 1870-1930","description":"At the center of sweeping change to food retailing practices in Victorian and Edwardian England lies one man: John Pearce. An innovative businessman and a quintessential rags-to-riches success story, Pearce was at the forefront of the rise of the mass food market in London. With his catering company Pearce \u0026amp; Plenty, he fed millions of workers who wanted fast, nutritious, and tasty food. David W. Gutzke mines a wide range of primary sources to offer a portrait of a pivotal figure in London and a leader of the temperance catering movement who had \"done more than can be readily recognised to render London a sober city.\"  By studying Pearce's companies as well as those of his competitors, this book documents a half century of changing consumption habits in London.","brand":"None","offers":[{"title":"Paperback","offer_id":46570996334802,"sku":"9783030270971","price":94.95,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0655\/8980\/5233\/files\/1_90ad4932-50d9-44e2-8a58-868e99d3f974.jpg?v=1762933055","url":"https:\/\/www.indigo.ca\/products\/john-pearce-and-the-rise-of-the-mass-food-market-in-london-1870-1930","provider":"Indigo","version":"1.0","type":"link"}