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jean-noel kapferer

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Front cover

Rumors: Uses, Interpretations And Images
Jean-Noel Kapferer Paperback
$72.75
2 formats available

Kapferer on Luxury: How Luxury Brands Can Grow Yet Remain Rare
Jean-Noël Kapferer Kobo eBook
$51.99 Price reduced from $64.23 to
3 formats available

The New Strategic Brand Management: Advanced Insights and Strategic Thinking
Jean-Noël Kapferer Kobo eBook
$69.99 Price reduced from $86.59 to

The Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands
Jean-Noël Kapferer Kobo eBook
$58.99 Price reduced from $72.61 to
5 formats available
Front cover

Les marques, capital de l'entreprise : créer et développer des marques fortes: créer et développer des marques fortes
Jean-noël Kapferer Paperback
$89.95
Front cover

Les marques à l'épreuve de la pratique
Jean-noël Kapferer Paperback
$44.95
Front cover

Luxe: Nouveaux challenges, nouveaux challengers
Jean-noël Kapferer Paperback
$51.95
2 formats available
Front cover

Ré-inventer les marques : la fin des marques telles que nous les connaissions...: la fin des marques telles que nous les connaissions...
Jean-noël Kapferer Paperback
$34.95
Front cover

Luxe oblige
Vincent Bastien Paperback
$62.95
Front cover

Rumeurs: le plus vieux média du monde
Jean-noël Kapferer Paperback
$19.95
Front cover

Ce qui va changer les marques : discount, mondialisation & marchés matures: discount, mondialisation & marchés matures
Jean-noël Kapferer Hardcover
$57.95

Rumeurs - Le plus vieux média du monde
Jean-noel Kapferer Kobo eBook
$14.99

C.B.S.A., communication by smiling around: Humour et communication
Jean-Noël Kapferer Kobo eBook
$9.99

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