"Readers who are into extreme sports, motivational stories, positive messaging, or looking for new inspiration will enjoy this book and its conversational writing style." ―Booklist

“I have trained with many of the toughest and hardest men on the planet, and only one stands out. That one is Cameron Hanes.” ―David Goggins, New York Times bestselling author of Can’t Hurt Me

“Cameron Hanes is a master at one of the art forms that gets the least amount of attention: the art of the maximized life.” ―Joe Rogan

“I was lucky enough to spend 21 years with a great company like Under Armour from scratch. And that led me to this intersection of meeting this freaking marathon and endurance runner Cam Hanes. We sponsored him as an athlete, and I became a little bit interested in what he was doing, and we spent some time together. At first he was just a guy, but over time I realized he was something different. He kept grinding and I kept changing and then I realized that I found a hero that was living. So I attached myself to a lot of his thinking, a lot of his training, his mindset and then obviously bowhunting.” —Kip Fulks, Co-founder of Under Armour

“I respect Cam. I admire him a lot. I got to learn a lot from him today. There's not much else I could do right now that would fulfill me more than this. I work hard. I put myself through difficult things, especially cognitively, but I can't push myself this hard without a reason to do it. Performance without a purpose is one hell of a skill to have. No one cheering you on. No race to prepare for. No finish line. No glory. No nothing. Yet Cam still performs. He still pushes himself.” —Chris Williamson, host of the Modern Wisdom podcast that has had 550 million+ downloads.