"Marylene Delbourg-Delphis delivers a skillfully written book that delves deeply into the world of entrepreneurship. By exploring the distinction between invention and innovation, the author shares fascinating historical lessons, including her own experiences in Silicon Valley. This thought-provoking academic journey will undoubtedly inspire readers to reconsider standard approaches."—Alexandre Bayen, associate provost and professor of electrical engineering and computer sciences, UC Berkeley

"In Beyond Eureka! Marylene explores innovation and value creation from the unique perspective of innovators in multiple fields, giving readers a variety of approaches to ideation and creation based on best-in-class mindsets."—Brian Solis, futurist, innovator, and best-selling author

"A must for entrepreneurs and intrapreneurs! Read this book if you want to understand how innovation works and learn from the lessons of the biggest successes and failures of Silicon Valley and beyond."—Eugenie Rives, General Manager at X, Alphabet 's Moonshot Factory

"In her book Beyond Eureka! Marylene reminds us that innovation (and innovators) never operate in a vacuum. By better understanding her concept of 'innovation kairos' anyone, from venture capitalist to inventor, can improve their chances of bringing change successfully to the world."—Chris Yeh, general partner of Blitzscaling Ventures and co-author of Blitzscaling

"A profoundly original thinker, Marylene offers unique and deep insights on the why, how, who, and where of innovation in Beyond Eureka! Not just in start-ups but in labs and companies. Not just in tech but in every facet of industries. It blows up myths and provides guide posts for the effective enablement of future innovation."—Sramana Mitra, founder and CEO of One Million by One Million (1Mby1M)

"Exceptionally well written, organized and presented, Beyond Eureka....is an extraordinary and unreservedly recommended pick for personal reading lists, as well as corporate, community, and college/university library collections and supplemental MBA curriculum studies lists."—Midwest Book Review

"Beyond Eureka! is an in-depth work straddling the border between academic text and practitioner's guide....[F]or the knowledgeable reader, this book is a welcome critical reevaluation of the "common knowledge" of entrepreneurship."—CHOICE connect