The Management of Innovation

G. M. Stalker , Tom Burns
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The Management of Innovation

G. M. Stalker , Tom Burns
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Found in: Business, Leadership: Management

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Overview

304 PAGESENGLISH

Promotional Details
`A new edition of Burns and Stalker''s scholarly text on organisation theory and industrial sociology is indeed welcome and should provide stimulating reflection for those who work in dynamic industries and professions ... For over thirty years, this book has taken a leading role in encouraging creative behaviour in industry and commerce; its message remains relevant in today''s harsh economic environment ... Those who offer professional services - including market and social research - will find that this pioneering text inspires them to reflect imaginatively on their present activities as practitioners and managers.'' Journa of the Market Research Society
  • Published date: Oct 01, 1994
  • Language: English
  • No. of Pages: 304
  • Publisher: Oxford University Press
  • ISBN: 9780198288787
  • Dimensions: 5.433070866" W x 0.748031496" L x 8.503937007" H
Tom Burns is at Edinburgh University.

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