Often, thinking seriously about outlandish problems is the only way to make progress in science. The rest of the time, it''s hilarious. Marc Abrahams, the founder of the famous Ig Nobel prizes, offers an addictive, wryly funny expose of the oddest, most imaginative, and just plain improbable research from around the world. He looks into why books on ethics are more likely to get stolen and how randomly promoting people (rather than doing it based on merit) improves their work. He alsoshares the findings of weird experiments, from whether Vegas lap dancers earn higher tips at a certain time of the month to how mice were once outfitted with parachutes to find a better way to murder tree snakes. Abrahams'' tour through this strangest of strange science will first make you laugh, and then make you think about your world in a completely new way. Marc Abrahams, the founder of the Ig Nobel prize, offers an addictive, wryly funny expose of the most improbable research from around the world, from why one psychologist insisted it was better to promote people randomly to whether Vegas lap dancers get higher tips at certain times of the month. As you travel from the bizarre to the profound, Abrahams will make you laugh, and then think about the world in a completely new way. Often, thinking seriously about outlandish problems is the only way to make progress in science. The rest of the time, it''s hilarious. Marc Abrahams, the founder of the famous Ig Nobel prizes, offers an addictive, wryly funny expose of the oddest, most imaginative, and just plain improbable research from around the world. He looks into why books on ethics are more likely to get stolen and how randomly promoting people (rather than doing it based on merit) improves their work. He alsoshares the findings of weird experiments, from whether Vegas lap dancers earn higher tips at a certain time of the month to how mice were once outfitted with parachutes to find a better way to murder tree snakes. Abrahams'' tour through this strangest of strange science will first make you laugh, and then make you think about your world in a completely new way. Marc Abrahams, the founder of the Ig Nobel prize, offers an addictive, wryly funny expose of the most improbable research from around the world, from why one psychologist insisted it was better to promote people randomly to whether Vegas lap dancers get higher tips at certain times of the month. As you travel from the bizarre to the profound, Abrahams will make you laugh, and then think about the world in a completely new way.
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This Is Improbable: Cheese String Theory, Magnetic Chickens, and Other WTF Research
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This Is Improbable: Cheese String Theory, Magnetic Chickens, and Other WTF Research
"Marc Abrahams is a perfectly calibrated filtration system into which all of science is poured and out of which comes pure, giddy goofball delight. This book is a delicious, addictive treat."
--Mary Roach, author of Stiff and Packing for Mars
Published date: Sep 16, 2012
Language: English
No. of Pages: 316
Publisher: Oneworld Publications
ISBN: 9781851689316
Dimensions:
5.41" W x
0.91" L x
8.25" H
Marc Abrahams is the editor of the parody magazine Annals of Improbable Research and the founder of the internationally renowned Ig Nobel prizes, which honor bizarre, questionable, and downright funny scientific research and are presented at an annual ceremony at Harvard University. Abrahams and the Ig Nobel prizes have been widely covered by the media, including the New York Times, the Washington Post, Scientific American, Nature, New Scientist, and many more, and he writes a weekly column for the UK''s Guardian newspaper and website.
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