“I’ve been an avid fan of Erin’s beautiful photos of her flower farm on Instagram for years. Now, seeing her work preserved for posterity in a book is pure magic.” - Stephen Orr, editor in chief, Better Homes and Gardens
“One of the leading voices in the farmer-florist movement, Erin is a tireless advocate for locally-grown flowers. Here she has put together an indispensable four-season growing guide that will inspire you to sow your own cutting garden-whether you plant one row or hundreds.” - Melissa Ozawa, garden and features editor, Martha Stewart Living
“I met Erin Benzakein more than ten years ago when she was a young mom growing sweet peas and dreaming of making her living from flowers. With passion, focus and seemingly limitless endurance, Erin has achieved her dream. And now she’s sharing that dream with the world - everyone from fellow flower enthusiasts to emerging farmer-florists to veteran designers yearning for a new, seasonal and sustainable model of floristry. The essentials are all here in the pages of Floret Farm’s Cut Flower Garden, and like everything Erin does, it is both lovely and practical. This is a comprehensive, must-have companion as you pursue your own authentic life in flowers.” --Debra Prinzing, author and founder of slowflowers.com
“Among a sea of new florists and floral books, Floret Flowers stands out. Erin Benzakein's integrity, openness and passion for flowers is unmistakable. In her debut book she not only introduces us to the basics of growing our own flowers, she shares her deep love and understanding of gardening in a way that will leave even the most doubtful grower feeling inspired to get their hands in the dirt.” --Grace Bonney, founder of Design Sponge and author of In the Company of Women
“Erin Benzakein is my flower hero and her book is my new flower bible. Not only is she the undisputed heart and soul of the farmer-florist movement, her arrangements are some of the most exquisite I've ever seen. Her first book is deliciously gorgeous and incredibly comprehensive- combining practical advice alongside a huge overdose of seasonal inspiration. Her secrets for extending the vase life of each variety are mind bendingly useful for me and will be referenced time and time again. My copy will be soil covered and weather beaten before long and cherished all the more for it.” --Amy Merrick, Amy Merrick Flowers Styling
“Do you love flowers? You’re about to love them even more. Erin Benzakein’s gorgeous new book, Floret Farm’s Cut Flower Garden, is equal parts inspiration and education. The photos will send you straight to the garden, eager to dig in and get growing. And Erin’s clear, concise advice will help you do it well. She has succeeded in conveying the utter joy of growing flowers.” --Lynn Byczynski, author of The Flower Farmer
“The creation of this beautiful book is testament to Erin Benzakein’s commitment to and passion for the local flower movement. The layout is simultaneously appealing and practical; Floret’s signature lush photographs beautifully illustrate all stages of cut flower production and design through the seasons. Inspirational and accessible, this is a volume that should grace every flower farmer’s bookshelf.” --Judy Laushman, Executive Director, Association of Specialty Cut Flower Growers, Inc.
“I’ve known of Erin’s work with cut flowers for a while now. In the market farming circle, she’s often referred to as the authority on the matter. After reading her new book (which is awesome!!), I now understand why she’s so often praised. Filled with clear growing techniques, detailed harvesting instructions and other tips of the trade, this book is a true gift to anyone wanting to generate good income from the craft of flower farming on a small-scale. There is a great deal of interest in local, seasonal flowers and this book will help support and energize the movement even more. --Jean-Martin Fortier, author of The Market Gardener
“Floret Farm’s Cut Flower Garden is the perfect resource for the local flower movement. Erin Benzakein shows the enormous potential of in-season flowers with beautiful photography that does the blooms justice. Listing the crops by season is a brilliant way to help growers plan ahead to have a steady supply of blooms throughout the the year. And the projects are great for showing how to create exceptional bouquets and arrangements. A lively read that will energize you to get growing and arranging.” --Andrew Mefferd, Editor, Growing for Market Magazine
“Brimming full of flower growing advice, inspiration and stunning photography, 'Floret Farm’s Cut Flower Garden' is destined to become a ‘must-have’ bible for all flower growers…whether you’re an aspiring newbie or a seasoned professional. Erin's captivating, personal writing style makes you feel that she’s sitting just across the room from you, generously sharing all her invaluable hints and tips on how to not only grow your own blooms in abundance, but also how to arrange them beautifully. This book is an absolutely un-put-downable read!” --Rona Wheeldon, Founder Editor, Flowerona
With her new book, Erin Benzakein has taken the mystery out of creating and tending to a cut flower garden or farm no matter what the scale. She gives hands-on, practical advice for each planting season, but she also teaches us how to create beautiful arrangements, bouquets, and wreaths using the bounty from her farm. It’s the next best thing to going to work for Erin at Floret Farm! Margot Shaw, Founder Editor-in-Chief, Flower magazine
"Has there ever been a more beautiful book about farming? Floret Farm’s Cut Flower Garden offers everything you need to grow your favorite flowers. Whether you’re growing in a garden patch or ramping it up to a small farm, Benzakein’s got you covered, offering all her tricks-including arrangements for each season-along the way. But it’s the gorgeous photos of farm life and flowers that elevate this book’s home from the reference shelf to the coffee table." - Johanna Silver, Garden Editor, Sunset Magazine
“I’ve never seen such a complete, or more beautiful, guide to growing cut flowers. The book is vibrant, in-depth, instructive, and above all shows anyone how to turn their home and garden into a floral wonderland every season of the year. There are even step-by-step floral design lessons. It’s a must have for every gardener and flower lover.” - Thad Orr, Garden Design Magazine
“Erin Benzakein is my flower hero and her book is my new flower bible. Not only is she the undisputed heart and soul of the farmer-florist movement, her arrangements are some of the most exquisite I've ever seen. Her first book is deliciously gorgeous and incredibly comprehensive- combining practical advice alongside a huge overdose of seasonal inspiration. Her secrets for extending the vase life of each variety are mind bendingly useful for me and will be referenced time and time again. My copy will be soil covered and weather beaten before long and cherished all the more for it.” --Amy Merrick, Amy Merrick Flowers Styling
“Do you love flowers? You’re about to love them even more. Erin Benzakein’s gorgeous new book, Floret Farm’s Cut Flower Garden, is equal parts inspiration and education. The photos will send you straight to the garden, eager to dig in and get growing. And Erin’s clear, concise advice will help you do it well. She has succeeded in conveying the utter joy of growing flowers.” --Lynn Byczynski, author of The Flower Farmer
“The creation of this beautiful book is testament to Erin Benzakein’s commitment to and passion for the local flower movement. The layout is simultaneously appealing and practical; Floret’s signature lush photographs beautifully illustrate all stages of cut flower production and design through the seasons. Inspirational and accessible, this is a volume that should grace every flower farmer’s bookshelf.” --Judy Laushman, Executive Director, Association of Specialty Cut Flower Growers, Inc.
“I’ve known of Erin’s work with cut flowers for a while now. In the market farming circle, she’s often referred to as the authority on the matter. After reading her new book (which is awesome!!), I now understand why she’s so often praised. Filled with clear growing techniques, detailed harvesting instructions and other tips of the trade, this book is a true gift to anyone wanting to generate good income from the craft of flower farming on a small-scale. There is a great deal of interest in local, seasonal flowers and this book will help support and energize the movement even more. --Jean-Martin Fortier, author of The Market Gardener
“Floret Farm’s Cut Flower Garden is the perfect resource for the local flower movement. Erin Benzakein shows the enormous potential of in-season flowers with beautiful photography that does the blooms justice. Listing the crops by season is a brilliant way to help growers plan ahead to have a steady supply of blooms throughout the the year. And the projects are great for showing how to create exceptional bouquets and arrangements. A lively read that will energize you to get growing and arranging.” --Andrew Mefferd, Editor, Growing for Market Magazine
“Brimming full of flower growing advice, inspiration and stunning photography, 'Floret Farm’s Cut Flower Garden' is destined to become a ‘must-have’ bible for all flower growers…whether you’re an aspiring newbie or a seasoned professional. Erin's captivating, personal writing style makes you feel that she’s sitting just across the room from you, generously sharing all her invaluable hints and tips on how to not only grow your own blooms in abundance, but also how to arrange them beautifully. This book is an absolutely un-put-downable read!” --Rona Wheeldon, Founder Editor, Flowerona
