"Too often, deliverability is approached like the dark arts of email marketing--only to be accessed by a select few. Chris blows the doors off the gates of email marketing hell with his pragmatic approach, expertise, and wit."

--Morgan Stewart, CEO, Trendline Interactive

"Email is supposed to be dead, per social media nuts, but my feedback, edits, and additions to this paper were written on 100% recycled spam!"

--Dennis Dayman, Chief Privacy and Security Officer, Return Path

What Prominent Email Marketers Have to Say About Deliverability Inferno

"Chris is one of the foremost experts in the world on email deliverability. His book is a must-read for anyone seeking a deeper understanding of the challenges marketers face in ensuring their messages are seen by their best customers."

--Simms Jenkins, Founder & CEO of BrightWave and Author of The New Inbox and The Truth About Email Marketing

"Deliverability Inferno is a must read for any marketer who is using email as part of their multi-channel marketing mix. Arrendale does a superb job in addressing the ins-and-outs of email deliverability and taking a subject that is often complex and hard to understand and breaking it down into practical insights that will help organizations get more value from their email marketing and enable them to better reach their target

buyers and customers."

--Carlos Hidalgo, CEO, VisumCx